State of Product Marketing report 2023 Roles, Total time attending meetings responsibilities, The importance of attending and hosting meetings can’t be overstated; they’re an opportunity to share ideas, innovate, address key areas of discussion, collaborate, and problem solve. and team That said, how much time are product marketers spending in internal and external meetings? infrastructure The results left nothing to the imagination: product marketers are spending signi昀椀cantly more time attending internal meetings than external meetings; on average, 10+ hours are spent per week attending internal meetings (39%), while the average time spent in external meetings was 1 - 3 hours (44.4%). 44.4% 38.4% 39% 23.2% 21.9% 13.9% 13.2% 2% 2.6% 1.4% Less than an 1 - 3 4 - 6 7 - 10 10+ hour hours hours hours hours Total time attending meetings Time spent on internal meetings (per week) Time spent on external meetings (per week) 57
2023 | State of PMM Page 56 Page 58