Global Results Product Marketing Salary Survey 2023 Industry and Customers served job role Much like last year, the majority of product marketers surveyed (75%) operate in the B2B space, where they receive an average total compensation of $122,900. This is 9% lower than last year but higher than those in B2C-facing companies, and PMMs working with both customer types. Both $114,159 21.8% B2B $122,900 75% B2C Type of $114,071 company 3.2% 24