Global Results Product Marketing Salary Survey 2023 Industry and Industry job role Both our 2021 and 2022 reports uncovered significant differences in PMM earnings across different industries, and we wanted to see if this was still the case in 2023. To do this, we looked at the top five industries (by number of respondents) to determine the median salary by sector. We then calculated both the year-on-year median salary growth, as well as the ∆ for each industry. Industry Median salary Median salary % annual Median 2022 2023 change salary ∆ Computer software $120,000 $115,000 -4% +9% Information technology and services $120,000 $106,750 -11% +2% Financial services $94,329 $102,000 +8% -3% Marketing and advertising $144,000 $92,700 -35% -11% Computer & network security $154,000 $140,000 -9% +33% Four of the five sectors recorded annual declines in median incomes, with only respondents in the financial services industry enjoying a year-on-year increase of 8%. Despite this annual increase, PMMs in the financial sector still report median incomes below the global average. The only other sector analyzed that reported a negative median salary ∆ was marketing and advertising, where the typical income was 11% less than the global product marketing median. 23