24 Navigating today’s product marketing landscape Get the work done What if you don’t have enough product marketers on your team? That’s where PMA Consult comes in. We provide you with the knowledge, experience, and bandwidth you need to revolutionize your strategy, grow your market share, and expand your bottom line. Here’s a taste of how we can help you: • Strategy development: We can help you create and execute go-to- market, product launch, and voice of customer strategies, and coach you on how to get your entire company to rally around it. • Auditing and implementation: We can audit and implement everything from your company’s narrative and persona documents to your positioning and messaging. • Recruitment and training: We can support your product marketing recruitment and interview strategies, and build a platform for employee training, mentorship, and continued professional development. • Sales and product adoption: We can help you optimize your sales and product adoption funnels. • Marketing and sales assets: We can help you create your marketing and sales assets, including landing pages, video scripts, blogs, case studies, product guides, battlecards, and competitor comparisons. You’ll be supported by Harvey Lee and his team of consultants, who are among the most experienced and skillful in the industry. With backgrounds in organizations like Microsoft, Uber, Adobe, Unbounce, Xbox, Amazon Web Services, and more, these consultants are chosen specifically to match your unique requirements and their areas of expertise. So, are you ready to scale your product at pace with support from the best in the business? If so, PMA Consult is just what you need. To learn more, contact Matt Booth.

Navigating today’s product marketing landscape - Page 24 Navigating today’s product marketing landscape Page 23 Page 25