Global Results Product Marketing Salary Survey 2023 Company Company revenue factors We wanted to take a look at the role company revenue plays in all of this. Do those super high- earners pay their employees more, provide meatier bonuses, or grant more generous amounts of stock? Again, at the extreme ends of the spectrum, we can see a clear link between company revenue and average earnings. Product marketers at very small organizations receive by far the lowest average bonuses and annual salaries, whereas respondents from $2BN+ companies reported the highest salaries, bonuses, and stock allocations. However, average compensation does not appear to progress linearly in line with company revenue. This is most apparent when we isolate PMMs who work at businesses with revenues between $1BN and $2BN, who reported the second-lowest annual compensation packages. Company revenue Avg. total compensation Avg. bonus Avg. stock Median salary $2BN $165,310 $16,524 $15,734 $133,500 Private company $118,315 $5,510 $5,668 $115,000 32

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