State of Go-to-Market 2023 Report Go-to-Market You can’t carry out an effective Go-to-Market strategy without the right tools. Let’s 昀椀nd out which tools our respondents are using the most, and which they think are the most tools important for Go-to-Market. Which of these categories of tools do you use in the Go-to-Market process? (For this question participants were allowed to choose multiple answers) Roadmapping 51.3% Project management 76.9% Documentation/decks 84.6% Communication/messaging 76.9% Other collaboration 16.7% Design 44.9% Asset management 39.7% Surveys/research 50% Marketing automation 38.5% Analytics 56.4% Other 0% 64