Global Results Product Marketing Salary Survey 2023 Personal Direct reports experience and Logic suggests that PMMs who take on more managerial duties and responsibilities will see an increase in compensation. To test this hypothesis, we asked product marketers to outline their base current role salary and number of direct reports. The data suggests that there is correlation between managerial responsibility and median earnings. Individual contributors reported the lowest median salary, at $97,000, and the highest earners were found to be those managing 11+ people ($165,000). Between the two extremes, however, there doesn’t appear to be a clear link between number of reports and earning potential. Those managing between 1 and 10 people reported similar base salaries. $165,000 $128,440 $125,500 $97,000 $110,000 0 1-2 3-5 6-10 11+ Number of direct reports 57
