Global Results Product Marketing Salary Survey 2023 Job title Seniority and experience and salary Next, we wanted to look at the relationship between role seniority, VP of Product experience, and total compensation. Marketing $241,291 Director of Product Senior Product (People) Marketing Marketing Manager $180,873 Manager of Product $130,516 Marketing Product Marketing $124,417 Manager Associate Product $90,392 Marketing Manager $64,345 2 years 4 years 5.8 years 7.1 years 9.2 years 11.4 years Number of years of experience in product marketing The data points to a clear correlation between experience, seniority, and average compensation. For example, those in an Associate Product Marketing Manager role, with an average of two years of experience, earn around $64,345 in total compensation. This increases to $90,392 for PMMs who gain four years of experience and head into the role of Product Marketing Manager. A similar trend can be seen when we ascend the ladder to the level of director. A promotion from Senior PMM to Director of Product Marketing typically sees total compensation rise by 38.6%. And from Director of Product Marketing to VP of Product Marketing, with an extra 2.2 years of experience, product marketers see an average rise of $60,418 in total compensation. 20

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