Global Results Product Marketing Salary Survey 2023 Global salary Let’s begin with a general overview of the average PMM salaries globally – not taking into account average variables such as location, job title, level of experience, and so on. Looking at the global averages, we can see year-on-year drops across the board, with average compensation (combining salary, bonuses, and stock) down over 10% in 2023. The median salary - which is not skewed by potential outliers - was found to be down 8.7%, suggesting that the typical product marketer is indeed worse off than a year ago. The biggest drop was observed when it came to the dollar valuation of allocated stock, which dropped at a staggering 33% year-on-year – a drop that’s perhaps emblematic of the challenging market conditions experienced by many organizations in 2023. Total (salary, bonuses, stock) 2022 2023 $136,117 $121,664 -10.6% Before Tax $117,158 $110,266 -5.8% Yearly bonus $10,332 $9,033 -12.5% Yearly granted stock $10,199 $6,780 -33.5% Median salary $115,000 $105,000 -8.7% $0 $20K $40K $60K $80K $100K $120K $140K 8
